sezam
sezam

Local SEO · micro-markets · French-speaking Switzerland

Where your tools show zero, the demand is there.

Ahrefs and Semrush are blind to micro-markets. Sezam reads the invisible signals — Search Console, Google Suggest, questions from the field — and turns them into editorial briefs ready to send.

Demand revealed
400-800

real, localized queries per project, right where the tools show 0

Editorial brief
60 s

from selecting the queries to a PDF ready to send to the writer

A method proven in the field, automated end to end

16 months of Search Console history put to work
seed × a-z Google Suggest crawled in depth
0-100 opportunity score built for micro-markets
5 passes from raw data to a brief ready to write

What Sezam sees

The signals the others can't see.

Google Suggest, crawled in depth

What people actually type, locally, today — explored term by term, letter by letter, question by question.

  • Seeds × modifiers × alphabet × questions
  • 400 to 800 real queries per project
  • Slow, throttled crawl running in the background
  • Deduplicated, tied back to the original seed

Search Console, 16 months

Every query where the client already shows up — even at position 45 with 3 impressions.

Questions from the field

The questions asked on the client's phone become SEO queries. Your unfair advantage.

Volumes & CPC

When an advertiser pays 24 CHF per click on a local query, it's worth a page.

AI opportunity score

Every query scored 0-100: 20 high-intent local searches are worth more than 12'000 generic ones.

Briefs ready to send

Structure, tags, questions to address — as a PDF under your brand. The deliverable that sells your work.

The opportunity score

A score that thinks micro-market.

Every query discovered is scored from 0 to 100 by cross-referencing three realities.

What people search for

Search Console and real Google suggestions — the demand observed in your area, not a national estimate.

What it's worth

The price advertisers pay for that click: a high CPC signals strong commercial intent.

Where you stand

Your current position in Google: page-2 queries are the low-hanging fruit to pick first.

Example — dental practice, Moudon (VD)

100
urgence dentaire moudon
burning intent + click valued at 7.50 CHF
vol 20
CPC 7.50
76
où dentiste moudon vaud
invisible to Ahrefs, real in Google Suggest
vol —
CPC —
62
implant dentaire prix
already position 14 for you: low-hanging fruit
vol 880
CPC 4.20
18
dentiste
national generic: we leave it to the portals
vol 12'000
CPC 3.10

How it works

Three steps, not one more.

01

Connect the sources

Search Console in two clicks (or CSV import), a field form sent to the end client, seeds suggested by the AI from the site.

02

Launch the mapping

Suggest crawl in the background, intent analysis, opportunity scores. You follow the progress live.

03

Generate the briefs

Check 3-5 high-scoring queries, the AI produces the complete brief — structure, questions to address, ethics. PDF under your brand.

Ready to see the invisible?

Map your first micro-market.

Request a trial: we create your agency account within 24 h on business days and do your first mapping with you. You judge on a real project.